Most businesses look at the customer as a way of making a sale, the most successful businesses look at the sale as a way of earning a lifelong customer.
In looking at the different ways that you can increase your profits and sales do you know the cornerstone of building long term customer relationships?
The answer is applying unbelievable customer service. People do not expect you to get everything right all of the time, but they do expect for you to make an effort when things do go wrong.
The difference in many businesses is the level of service the business offers. Many entrepreneurs sell a wide variety of products and services, but in most businesses there are alternatives in the marketplace at all different levels of price points.
Exceptional customer service is often expected by the customer in many businesses, and most entrepreneurs can absolutely afford to offer impeccable service. When dealing with affluent clientele this is even more paramount. Affluent clientele expect certain things, when purchasing products and services. Customer service can be the one difference between an average business and a thriving business.
So remember with each customer you interact with make sure they leave with a better experience than what they expected.