One of the most important things you can do in life is build long-term relationships. Long-term relationships are the key to anyone who has ever been successful in life.
No person is an island and no one can build a successful business without the help of other individuals.
Relationships are built on trust, over time.
Relationships are built on character and integrity.
Relationships are giving your word and then following through with what you promised, while earning respect one person at a time.
Relationships are the key to life! How well you build, nurture and maintain relationships has a lot to do with how successful you are in life.
So, whether your relationships are based on employees, vendors, joint venture partners, customers, colleagues or acquaintances, building and maintaining these relationships is the key to any successful business.
You cannot have a successful business without relationships!
What are some of the advantages of building long-term relationships online and offline?
- Relationships can lead to content on a site, such as interviews & articles.
- Joint venture opportunities where both people promote each other products and services.
- Co-Creation of products that can be offered to both people’s list.
- Speaking at each other’s events online and offline.
- Long-term friendships & countless other business opportunities.
So how do you use Twitter, Facebook, LinkedIn, Email, & The Phone to connect and build long-term profitable relationships?
- Define who you want to meet– In the past meeting specific people took a lot of effort from sending them direct mail, making phone calls, going to events, meeting by chance, etc. Today, we can meet practically anyone we want, via our Smartphones, Laptops, & Desktop computers. The first step is to define and make a list of exactly, who you want to meet. The list can be created using a spreadsheet, Evernote, a word document, or any other way that allows you to track, who you want to meet and who you have contacted.
- Ask for an introduction– Facebook & LinkedIn makes this extremely easy. Simply go to the person’s page that you want to meet, and Facebook & LinkedIn both tell you the friends you have in common. Then just message your mutual friends and ask for the introduction to the person you want to meet. Make sure you tell your friend why you want to be introduced.
- Start a conversation– If the person you are trying to connect with responds to the introduction, then you start a conversation through either Facebook or LinkedIn’s messaging system or via email.
- Invite to a 15-minute phone conversation-Tell the person why you want to connect and invite them to a 15 minute phone conversation to introduce yourselves and get acquainted. This is one of the most important steps, because it allows you to personally connect with the person.
If the person does NOT respond to your friend’s introduction, then there are other ways to connect with them.
- Look for personal email address– Go to the person’s website or LinkedIn profile and look to see if you can find a personal email address, or send them an email through their website’s contact form…remember to keep the email short, give the person a compliment, and tell them that you would like to support them.
- Publicly Tweet -Search for the specific person on Twitter. Or if the person has a team established, look to see if they have a virtual assistant listed on their site and then search for that person on Twitter. Once you find the team member on Twitter publicly tag the person in your tweet and let them know that you just sent an email via the contact form and to be on the lookout for it.
- Public Response– Hopefully, this will get you a reply tweet and eventually an email response.
If None Of The Communication Attempts Work Then…
Call The Person’s Office – If none of the previous strategies work, look for a phone number on the person’s website and call and either leave a message or tell whoever answers that you have been trying to reach the person and why.
Mail A Personal Card– And finally, you can then send a personal card via the mail, that is handwritten and mailed to the person’s address, tell them that you have been trying to get in touch with them, give them a valid reason for getting in touch with you and then ask them to either call or email you.
The next step up from the handwritten card would be sending a FedEx envelope.
Follow-Up – Once you have connected with the person, it is important to follow up, add value to the person’s life, and build the relationship.
We truly live in amazing times!
Today, we can practically meet anyone in the world that we want and add them to your friend or network list, just by following these simple strategies.
We can talk to anyone around the globe via Skype and Google Hangouts for FREE.
Building relationships has never been easier or offered more opportunities to build your business!
Developing long-term profitable relationships will transform your business in more ways imaginable.